What’s the difference between UX Design needs and general Graphic Design?

What’s the difference between UX Design needs and general Graphic Design?

Determining Your Business’s Exact Design Needs.

We no longer live in a world where “graphic designer” is an all encompassing term. We live in the digital world. Meaning, there is classic graphic designer and many spin-offs that relate to technology and the digital world, and perhaps your business.

Graphic design is no longer just designing print media. More often than not in 2018, it relates to digital design. Here we’re breaking down the differences between a traditional Graphic Designer and a UX Designer so that you can determine the best fit based on needs for your business.

 

Graphic Designer

Graphic designers have been around a long time but with their history, their role has also evolved. The traditional graphic designer in 2018 should hold skills related to visual design, created electronically, but transferred to a wide realm of options including print, digital, and 3D.  Graphic design defined is the art or skill of combining text and pictures in advertisements, magazines, or books.

So doesn’t that cover? Not necessarily. Keep reading to discover the similarities and differences found in the title “UX Designer”.

General Skills of Graphic Designers include: general design creativity, typography (the ability to design and distinguish the correct and most effective use of typeface), Software use such as Adobe InDesign and Photoshop, and Web Design from a visual standpoint.

PRO TIP: Prioritize these skills and ask whether candidates possess these specific skills when you complete the interview process with Digitaljob candidates.

 

UX Designer

UX design resides under the umbrella of “user experience design” (along with UXD, UED or XD). It’s the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product.

Not following? Just think phone app design, website design…anything digital and visual, you want to hire a UX Designer. They are concerned with look and feel of a product.

General Skills of UX Designers include: UX research, wireframing and UI prototyping, UX writing, visual communication, user empathy, interaction design, and coding.

PRO TIP: Prioritize these skills and ask whether candidates possess these specific skills when you complete the interview process with Digitaljob candidates.

 

Most businesses have design needs to some capacity. Before you hire with hast, consider your actual needs and how those line up with the skills of different types of designers offered on Digitaljob. The beauty of Digitaljob is the opportunity to discover individuals within the same discipline but with specific skills to better serve your business needs. So what are you waiting for? Get hiring!

 

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