How to Embrace the “Digital Nomad” Culture of Today’s Millennial Workforce

How to Embrace the “Digital Nomad” Culture of Today’s Millennial Workforce

Understanding and embracing the concept of a “digital nomad” is becoming much more than just cultural understanding: it’s a necessity for keeping your business in a competitive position.

“Digital nomads”, “freelancers”, “remote workers”…it all means one thing: the talent your company needs is no longer going to be sitting in the desk across from you. This group of individuals are just what the original name implies: nomads. They roam from one location to the next. And while you may think they aren’t fit for your business if they’re not physically at your business, we’re here to tell you: think again.

The digital nomads, freelancers and remote workers of the world are some of the globe’s best talent. Digital talent as we like to call them. Their talent lies online, among the interwebs. Digital nomads, by definition, are a type of people who use telecommunications technologies to earn a living and, more generally, conduct their life in a nomadic manner. Such workers often work remotely from foreign countries, coffee shops, public libraries, co-working spaces, etc.

So why, you might ask, should you even bother?

We’ll spell it out for you here:

Say your business is in the city of San Francisco. The current population is somewhere around 860,000. Let’s say 10% of those people hold degrees in your desired position. Maybe only 1% are fully qualified. That’s 8,600 potential candidates. That’s “potential” meaning number of people. Only a small fraction of those may actually be looking for work.

Now take the entire globe. The estimated current population is 7.2 billion people. 1% of 7.2 billion people is a lot more than 8,600. We’ll let you do the math.

The takeway is this: by understanding the value in the digital nomad culture, you are opening your business to a world of additional talent and opportunity. Your potential pool for hire is multiplied by literal millions. The creativity, experience, cultural perspective and knowledge gained from the digital nomad workforce is bar none.

So let’s take the first step together by connecting you with candidates on Digitaljob. We promise you won’t be disappointed.


About Digitaljob

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We aspire to build strategic bridges between digital brands and digital minds, shaping a strong, dynamic and curious community through creative collaboration. Getting the most out of the digital world can be a challenge. We’re here to simplify the process and discover the best digital talent and brand stories on the market.

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Marketing Consultant